Enterprise data strategies have traditionally focused on information generated and controlled inside the organisation. Enterprise AI now also requires a current, structured and trusted understanding of competitors, customers, markets, products, pricing, regulation and external change.
The Chief Data Officer’s Guide to the External Intelligence Layer explains how external information can be converted into governed enterprise knowledge through entity resolution, provenance, validation, taxonomies, ontologies and reusable data products.
What readers will learn:
Why enterprise AI creates a new external-data and knowledge challenge
How external information differs from governed internal enterprise data
How to move from temporary content retrieval to persistent external knowledge management
The role of entities, events, relationships, taxonomies and ontologies
How entity resolution creates a consistent view of organisations, products and people
Why provenance, historical state and traceability are essential
How to define data-quality standards for external intelligence
How AI processing and human stewardship should work together
How to prepare external knowledge for assistants and agents
How to evaluate build, buy and combined delivery approaches
A practical 90-day Chief Data Officer implementation plan
